The Alberta government and various real estate industry bodies are developing guidelines with respect to home showing. At the time of writing Open Houses are prohibited by our provincial association AREA. The provincial government has also produced guidelines. Here is a link for review: Corona Virus Info for Albertans.
However, from a marketing perspective there are some things that you can do to ensure as many people a possible can see your home inside and out.
Here are 3 simple suggestions to show off your home in the best light at this challenging time:
Offer a Virtual Tour
A virtual tour and floor plan published on your REALTORS® website has quickly become a ‘must have’ for marketing your home to buyers. If your REALTOR® is unable to offer this service, find one that can. Here is an example: 35 Hawkins Crescent Sherwood Park
Move out if you can
Under normal circumstances vacant homes can be tough to market. They often look unloved when folks come to look. Because of hygiene concerns during this the Covid 19 pandemic vacant homes have suddenly become ‘hot. They are easier to show compared to seller occupied homes and potential buyers have less concerns about picking up bugs when they touch doorknobs etc. Vacant homes are currently receiving more than their fair share of attention.
According to research well over 90% of home buyers have NO gift of visualization. An empty home photographs poorly. No one likes looking at photographs of empty rooms. Here are 2 options you may wish to consider. First physical staging. Here’s a link to the stager we use Simply Irresistible Interiors. Or virtual staging i.e. adding furniture images to photographs to make them look better. Here’s another link: Virtual Staging.
Only the best informed home sellers will be successful during this challenging time. If you need further advice please reach out to us. Team@AmbergateRealtyAdvisors.ca or call us 780-760-2014.
About the author:
You can read more about the author of this blog by clicking this link – Stuart Neal Broker Owner & REALTOR®.
Want more information about our full service FLAT FEE home selling programs? Please feel free to call our broker owner Stuart Neal at: 780-760-2014 or visit our home sellers page www.FlatFeeRealtyAdvisors.ca