You are registered on several real estate websites, you scour REALTOR®.ca every day and you drive round your favourite neighbourhood looking out for For Sale signs every few days. You are confident that you know every home available to you.
This would be a reasonable assumption, but it’s not accurate.
Did you consider that there might also be a hidden market too? Accessing this hidden market takes some ‘insider knowledge’ and a proactive approach.
There are 3 main components to the hidden market
1. Unsold Listings
If you are working with a REALTOR® that knows your chosen target community well, they will be aware which homes were on the market recently and subsequently did not sell, (usually because the seller was too ambitious on…