Stuart Neal's Blog

Situation

Allen Tenhove the owner of Laredo homes built these beautiful condos in Prince Charles an up and coming neighborhood to the north of the downtown core in Edmonton. He had managed to sell the two outside units without too much trouble working with one of the best traditional REALTOR^® companies. Unfortunately, they were unsuccessful in selling the last and final unit. Allen decided to explore his options in terms of marketing expertise and cost. If he could find REALTORS^® that offered a deeper understanding of the marketing process and whom offered best value, he would be winning on two counts. The flat fee program offered by Ambergate Realty Advisors was the obvious choice.

Result

Successfully selling what was essentially remnant product was not going to be easy. It would require some in depth research pertaining to market conditions, the overall market ‘position’ for the home would need to be carefully considered, it would require comprehensive exposure and a good quality presentation.

In the end the Ambergate Realty Advisors program delivered. During the marketing process we identified four excellent quality buyer candidates and a successful transaction was negotiated and closed. Laredo also saved themselves several thousand dollars when compared to working with a traditional REALTOR^®.