Why You Need a Brokerage to Work as a REALTOR®

Posted by Stuart Neal on Friday, July 31st, 2020 at 6:44pm.

Your broker & brokerage enable you to legally trade in real estate. At the very minimum the brokerage is responsible for supporting your licence & acts as an admin centre for processing your transactions.

However, not all brokerages are created equal

Consider looking for a brokerage that can support you in 3 key areas:

  1.     Identification of new clients (on-line or from the market & community)
  2.     Training (technical & client management skills)
  3.     Brokerage & conveyancing services

Like most things in life you get what you pay for.

Low Fees – Low Support

Some brokerages offer you nothing more than a place to deposit paperwork & collect commission cheques.

You will have to look elsewhere for training, mentoring & set up an entire marketing & admin instracture of your own.

Higher Fees – Low Support

Some brokerages offer you the benefit of a franchised trademark & purport to offer training & systems. The reality is that most REALTORS® in these organisations set up their own systems anyway.

Note: some home sellers still care about the trademark.

Most home buyers don’t care which brokerage you are with provided you are:

  1.     You are personable
  2.     You are informative & add value
  3.     You show up & take care of them

According to news source Inman, most home buyers never interview more than 2 REALTORS® before agreeing to work exclusively with one of them.

Higher Fees – High Support

There are a few brokerages (like Ambergate Realty Advisors) that provide higher levels of training, & introductions to clients.

Over time you may wish to build your own pipeline of clients, but for the first few years, brokerage supplied leads could be the foundation you need.

About the author:

You can read more about the author of this blog by clicking this link – Stuart Neal Broker Owner & REALTOR®

Want more information about careers with our team? Call Stuart our broker owner at: 780-760-2014 ext. 3 or go to our Careers page Ambergate Realty Advisors Careers.

 

 

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