As you go through your daily interactions do you see yourself as sales person overcoming objections and persuading people to do things?
Or, do you see yourself more as an expert and advisor helping people to navigate their way through hard choices?
You have probably heard this expression before, “no one likes to be sold, but everyone likes to buy”.
If you think you are selling. STOP. Become an advisor instead.
How can you do this?
Its easy really. When you first meet or interact with a prospective client, their guard is up. They don’t know you and don’t trust you. For all they know, you could be one of those dreaded salespeople they have heard about.
We have a conflict. You want them as clients. They won’t commit because they don’t…